We build and run a fully automated outbound pipeline for recruitment agencies based in the UK. Booking qualified conversations directly to your calendar.
Hi [First Name],
I wanted to reach out because I think our solution could really help [Company]. We work with businesses like yours to improve their results.
Would you be open to a quick call this week?
Best,
Sales Rep
Hi Sarah,
Saw you posted a senior .NET developer role last week. Roles like that typically take 8–12 weeks to fill, which usually means your employer clients are chasing you for updates.
We help IT recruitment founders build a consistent pipeline of new employer mandates without hiring a BDR. Worth a 20-minute call?
James
Acquistly
Before we open at standard rates, three agencies get the programme at a discounted rate locked for life, with the build fee included and the performance guarantee active from day one.
qualified meetings in your first 3 months.
We continue for the next 3 months at no charge.
3 of 5 spots remaining. Terms lock permanently once claimed.
For agencies ready to start building consistent outbound.
For agencies that want to scale pipeline across multiple segments.
If something is not answered here, ask on the call.
It depends entirely on the infrastructure and the copy. Generic emails sent from an unwarmed domain to a purchased list get 2.5% reply rates and end up in spam. Signal-based campaigns sent from properly configured domains to a verified, ICP-matched list get 5–18%. The mechanics matter more than the channel.
Not with the right setup. Every campaign uses dedicated outreach domains, not your main business email, warmed for three weeks before the first send. Every message is personalised to a specific signal about the recipient. Emails land in the inbox because the infrastructure is correct, and recipients reply because the copy is relevant.
The timeline is honest: weeks 1–5 are build and warm-up with no sends. Weeks 5–6 are when the first sequences go live. Months 1–2 are when replies convert to booked meetings. Month 3 is the benchmark month. We set this expectation in writing at the start of every engagement. Agencies that churn early do so because their previous provider overpromised. We do not.
A qualified meeting is with an ICP-matched contact who accepted the Calendly invite and attended the call. No-shows do not count. We define the ICP together in week one, and that definition governs what we pursue.
Our focus is UK-based recruitment agencies — that is the market we have researched most deeply and where our targeting, signal sources, and outreach copy are built around. Whether you place IT contractors, finance professionals, healthcare workers, or executives, the underlying challenge is the same: winning new employer mandates without a dedicated BD function. If you are a UK recruitment agency with that problem, we should talk.
The build-it fee covers: ICP definition workshop, domain purchase and DNS configuration, professional email setup across all outreach domains, warm-up launch, list-building configuration, contact qualification workflow, meeting booking integration, client delivery workspace setup, email sequence copy written and loaded, email verification, the first verified prospect list, and a go-live handoff call.
A full-time UK sales development representative costs between £40,000 and £60,000 per year in salary alone, before tools, management overhead, and a three-month hiring lag before they are producing results. Acquistly's Pipeline tier is a £2,500 one-time build fee plus £2,100 per month — operational in weeks, not months, with no employment risk and no training overhead. For agencies with 10 to 30 headcount that do not have a dedicated outbound function, Acquistly is built for that gap specifically.
AI B2B lead generation for recruitment agencies means using automated tooling to identify, verify, qualify, and reach out to the hiring managers and business owners most likely to need your agency's services — and converting those conversations into booked discovery calls. Acquistly handles the entire pipeline: defining who to target, building and warming the sending infrastructure, writing the outreach copy, launching the sequences, and booking qualified meetings directly to your calendar. You receive the meetings and close the deals.
Yes, when done correctly. Under UK GDPR, B2B cold email is lawful under legitimate interests — the same legal basis used by most professional services firms. Acquistly applies legitimate interests to every campaign: we contact business professionals whose job role makes them a plausible recipient of the service being offered, every email includes a clear and functional unsubscribe mechanism, and opt-outs are added to a permanent suppression list. We do not contact personal email addresses. The Information Commissioner's Office guidance explicitly supports this approach for B2B communications that are relevant, targeted, and respect opt-out requests.
Month 1 is infrastructure — domains are configured and warming, no sends. Month 2 is when sequences go live and replies start coming in. Month 3 is the benchmark. Signal-based campaigns run from properly configured infrastructure typically achieve 5–18% reply rates versus the 2.5% industry average for generic cold email. Every campaign differs depending on your ICP, niche, and offer — which is why we define success criteria in writing before any outreach begins. For founding clients, we guarantee 3 qualified meetings in 3 months or we continue working at no charge for a further 90 days.
No. The first agency we partner with in a given region and recruitment niche becomes our exclusive partner for that combination for as long as they remain a client. We will not onboard another agency targeting the same employers in the same niche and region while you are with us. The UK is split into 11 defined regions — London, South East, South West, Midlands, North West, Yorkshire, North East, East of England, Scotland, Wales, and Northern Ireland — and exclusivity applies per niche within each region. So an IT recruitment agency in Manchester and a healthcare recruitment agency in Manchester can both be clients simultaneously, but we would not take on a second IT recruitment agency in Manchester. Niches include IT and technology, healthcare, finance, legal, hospitality, construction and engineering, education, and others. If your agency operates nationally or across multiple niches, we agree the terms at onboarding. This is a commitment, not marketing language — and it is also why we are selective about who we work with.
A full-time UK sales development representative costs £40,000–£60,000 per year before tools and a three-month hiring lag. Acquistly's Pipeline tier starts at £2,500 build and £2,100 per month — operational in weeks, not months. Book a 20-minute call to see whether it is the right fit for your agency.